Marketing materials are the foundation of the Eco-Products marketing strategy. Their full-line product catalog showcasing lifestyle photography, inner catalog pages with extensive information charts and product collection. The catalog samples are followed by customer specific sell sheets that target large leverage operators.

Atrium Packaging is a packaging company whose primary focus is the school meal system and packaged hot and cold food for delis and grocery. Their branding was simple no bright, and I used the opportunity to make a simple layout with Adobe InDesign. Layout left open space and remained simplified and was modified in Adobe Acrobat to be editable for the sales staff. SKU entries could be deleted, or information could be changed easily. This means the sales rep could edit on the fly and not need to wait for edits from marketing or contract designers.

Boulder Engineering Studio is a bespoke engineering design firm based in Boulder, Colorado. They provide a wide range of design and product development for clients by having a multi-disciplinary staff who can design, build, and market products. 

Their breadth of capabilities and technical content required careful writing to ensure their work is presented accurately and does not encroach the many non-disclosure agreements required by their clients. We collaborated on web content which was converted to a one page sell sheet PDF that was emailed as part of introduction marketing campaigns.

Marketing materials are the foundation of the Eco-Products marketing strategy. Tools were generated based on customer request, industry research, and thru collaboration with the internal sales team. Foodservice distribution companies use sell sheets and custom stock guides to show customers their breadth of offering as well as allow the manufacturer a chance to communicate benefits that distribution might not include in their materials. 

Sell sheets detailing breadth of options in a single product line. Be it coffee or containers, product sell sheets show options and get customers to buy more than just one item.
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Cusa Tea is a startup in Boulder, Colorado who specializes in organic instant tea and coffee products. On top of the packaging design, they needed marketing materials for email campaigns, social media, and trade shows. Sheets were vibrant and eye catching but contained necessary information for B2B clients such as grocers and foodservice distribution. 

Jessica Craig is a belly to baby (maternity, birth, newborn) and family photographer based in Northern Colorado. She provide families with beautiful maternity photography, birth photography, and newborn lifestyle photography.

She love to create images that authentically capture the adventure of motherhood in all of its beauty and disorder. Her style that has a balance of mood and natural light that echoes the mess and the bliss of motherhood.

In order to provide the best service possible, Jessica contracted me to help build a pair of guides to educate clients on styling and best practices to prepare their children to have the best photoshoot possible.